Want to make your Shopify or online store easier to manage? This post lists some of the best free and paid AI tools that can handle customer service, recommend products, suggest upsells, and more—so you can save time and grow your store faster.
Why Use AI Tools for Shopify and Online Stores?
The eCommerce world is competitive. If you’re not using AI to automate processes or enhance customer experiences, you’re probably falling behind. Whether it’s AI for eCommerce automation or tools designed for AI marketing on Shopify, these solutions offer a smarter way to work.
Here’s how AI can help:
- Predict customer behaviour using purchase history
- Automatically write compelling product descriptions
- Suggest upsells or bundles
- Handle customer queries using AI chatbots
- Optimise email and SMS marketing campaigns
Let’s now dive into the top AI tools for Shopify and explore how they support online growth both paid and free.
6 Best AI Tools for Shopify and Online Stores
1. Zotlo – An All-in-One Shopify AI App for Marketing Automation
Zotlo offers advanced AI-based marketing automation, personalized emails, pop-ups, and SMS campaigns. It’s perfect for stores looking to improve conversion rates with minimal manual work.
- Paid/Unpaid? Paid (with a 14-day free trial)
- Pricing: Zotlo has three simple pricing options. The Standard plan charges 8% per successful payment with no setup or monthly fees. The Self-Service plan is just 1.5% per successful payment for those using their own payment provider. For larger businesses, they offer Custom plans designed to fit specific needs.
- Why I Like It: It’s beginner-friendly and automates a lot without needing coding or deep setups.
- Best For: Stores that want AI-powered email marketing built into Shopify.
2. Octane AI – Personalised Quiz Funnels and Product Recommendations
Octane AI allows you to build shoppable quizzes and generate product recommendations using customer data. It’s a popular tool among beauty and skincare Shopify stores.
- Paid/Unpaid? Paid
- Pricing: Octane has three easy plans. The Octane plan is $50/month for 200 engagements, great for starting with quizzes and pop-ups. The Octane Plus plan is $200/month for 1,500 engagements, with more features for better targeting. The Enterprise plan starts at $500 for 4,500 engagements and includes all features plus managed services.
- Why I Like It: If you sell a lot of SKUs, Octane AI can really improve conversions through personalisation.
- Best For: Stores with large product catalogues needing custom product discovery.
Also read: Best AI tools for automating Customer Support process (Voice & non-voice)
3. DelightChat AI – Shopify AI App for Automated Customer Service
A lesser-known but powerful tool, DelightChat AI lets you manage WhatsApp, Instagram DMs, and email conversations in one inbox using AI to handle basic customer queries.
- Paid/Unpaid? Free plan available
- Pricing: The Startup plan is $49/month and includes basic support, marketing tools, and WhatsApp integration. The Scale plan is $99/month with more tickets, contacts, team members, and advanced features. The Growth plan is $299/month with full access to all features and unlimited Shopify stores. WhatsApp charges are extra.
- Why I Like It: The free plan is generous, and it helps automate replies to FAQs, tracking, and return questions.
- Best For: Small businesses wanting simple AI for eCommerce automation.
4. NeuralMagic AI – AI Content Generator for Shopify Product Pages (Unique Pick)
NeuralMagic AI is a newer player that offers automatic content generation for product descriptions, blog posts, and even social captioncall tailored for your Shopify store.
- Paid/Unpaid? Paid (with a free trial available)
- Pricing: Starts at $24/month for the Starter plan, with higher tiers like Scale at $32/month and Enterprise at $50/month.
- Why I Like It: Saves time on content creation and writes in a human-sounding tone, which boosts trust.
- Best For: Solo store owners or dropshippers who don’t want to write manually.
5. Rebuy – Personalized Recommendations Engine for Shopify
Rebuy leverages real-time customer behaviour to suggest smart upsells and cross-sells during the shopping journey.
- Paid/Unpaid? Paid
- Pricing: The Starter plan is $99/month for up to 1,000 orders, with a 21-day free trial included. It’s designed to help you generate up to $4,000 in extra revenue using Rebuy. The plan includes online support and an ROI guarantee. If you exceed $4,000 in added revenue, you’ll be automatically upgraded to the next pricing tier.
- Why I Like It: High ROI if you have steady traffic; boosts AOV effectively.
- Best For: Stores with frequent repeat customers or large cart values.
6. Hypotenuse AI – AI Copywriting Tool for Shopify Products
This AI tool helps you write bulk product descriptions that are SEO-friendly and sales-focused. It supports Shopify integration and saves hours on manual copywriting.
- Paid/Unpaid? Free trial + Paid plans
- Pricing: The Basic plan is $150/month for sites with up to 100 products, including 1 seat and 30+ languages. The Ecommerce Pro plan is for high-volume sites with 5 seats, SEO descriptions, and priority support. Ecommerce Enterprise offers everything in Pro plus custom seats, AI image editing, advanced SEO tools, and a dedicated account manager.
- Why I Like It: High-quality writing with minimal edits required.
- Best For: Large catalogues or stores updating product pages often.
How These AI Marketing Tools for Shopify Stack Up
When comparing these Shopify AI apps, pricing and feature depth vary quite a bit. Here’s what I’d recommend:
- Best Free Tool: DelightChat AI – A solid start for automated customer service with no cost.
- Best for Marketing Automation: Zotlo – Powerful, intuitive, and worth it if you’re serious about email and SMS growth.
- Most Unique Tool: SellWise AI – Ideal if you like visual data and easy-to-follow suggestions
If you’re just starting out, tools like NeuralMagic and Hypotenuse AI are affordable for content automation, which helps build store presence faster.
My Recommendation – Which AI Tool for Shopify is Worth It?
If I had to choose one tool to start with, it would be Zotlo. It brings together everything I’d want in an AI marketing tool for Shopify Automation, customisation, and scalability without being overwhelming for a beginner. Plus, the 14-day free trial gives you enough time to test before investing.
But if budget is tight, start with DelightChat AI or SellWise AI. Both have generous free plans and are designed to help early-stage brands grow smartly.
FAQs
Q1. Are AI tools for Shopify worth it for beginners?
Yes. Most offer automation that saves time and increases conversions, even for small stores.
Q2. What’s the best AI for eCommerce automation?
For customer service – DelightChat AI. For marketing automation – Zotlo. For content – NeuralMagic or Hypotenuse AI.
Q3. Can I run an online store using only free AI tools?
It’s possible, especially using tools like SellWise AI and DelightChat AI. But upgrading helps unlock better features and support.
Q4. What distinguishes generic AI tools from Shopify AI apps?
Shopify AI apps are designed especially to work with Shopify’s backend, which greatly simplifies setup and use.
It makes sense to invest in the best Shopify AI technologies if you intend to grow your online business by 2025. Start with one or two, keep an eye on the outcomes, and let AI take care of the rest so you can concentrate on the larger picture.